by Donna Wilkins | Fundraising
DonorDrive recently published their annual report: The State of Peer-to-Peer Fundraising 2015. Their research gives us insight into the activities and future of peer-to-peer fundraising. It comes to no surprise that social media is an effective channel for individual...
by Donna Wilkins | Fundraising
Charitable giving trends change like the seasons, and if you’re a nonprofit, you should try your best to stay alert to these changes, constantly tweaking your strategies so that your mission reaches the most potential supporters. One trend that particularly caught my...
by Donna Wilkins | Fundraising
THE BACKSTORY Nonprofits engage with their supporters and encourage those individuals to involve their own support network to receive optimal support for their organization. As you know, this involvement is referred to as peer-to-peer fundraising (aka P2P). OUR TAKE...
by Donna Wilkins | Strategy
The first post in the series examined the overall growth of digital fundraising, the second predicted an increase in social media’s role. Third, we discussed how smartphones will become increasingly important for digital fundraising and what future channels donors...
by Donna Wilkins | Strategy
Charity Dynamics is officially 10 years old! Over the past decade, we’ve seen many changes in how and where fundraising happens. Digital fundraising, driven by email, social media and mobile applications has particularly grown to be a major slice of the donation pie....
